Description
What is Pay per Click?
PPC stands for Pay Per Click, this is an Internet marketing model where companies pay a fee each time one of their ads is clicked. Basically, it is a way to buy visits to your site, instead of trying to have those visits in an organic way.
Search engine advertising is one of the most popular forms of PPC, where it allows advertisers, in this case your company, to bid for the placement of ads on sponsored links in a search engine. How does it happen? This happens when someone searches for a keyword related to your business offer.
Pay-per-click ad campaigns can be an extremely effective way to increase your brand awareness and search results. However, it is unfortunately very easy for you to waste your time and money with an ineffective PPC strategy, or no strategy at all. When this happens your results will be haphazard and it’s likely you won’t reach your intended audience.
We have a team of highly technical PPC experts who have managed a variety of PPC campaigns. From search ads to programmatic efforts, they have done it all. When we work with a client to develop strategic PPC campaigns, we look at all parts of practice to create a holistic solution that will get you clicks.
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